B2B Marketing Trends in 2014

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In 2014 we will likely see a large shift in the way B2B marketing is conducted and those who adopt and test will see big gains while those who cling tight to the model of days gone by will be left standing and watching as the competition runs by. In a recent Chief Marketer article, Grant Johnson outlines the 7 factors propelling this shift.

Read B2B Marketing Trends in 2014.