Johnson Direct Mail Services

You'd be amazed how many marketers believe that printing an 800 phone number somewhere on their letter or brochure, or tossing a reply envelope into the package, constitutes direct mail.

You know better. You've seen how serious, successful direct marketing efforts - the proven "bells and whistles" added - can drive key market segments to buy, or contribute.

You want the same kind of results. You want to work with direct mail experts . . . people whose understanding and use of marketing, human psychology, and integrated direct response techniques (and budgets) is second to none.

You've come to the right place.

Johnson Direct Mail Services include:

• Test Matrix Development
• Creative and copywriting
• Database development and management
• List research and acquisition
• Mail processing and fulfillment
• Illustrative and mechanical art
• Photography direction
• Printing
• Front- and back-end research and analysis

Free advice to help you improve and inspire your direct mail and other marketing efforts is just a click away!

Here's a sampling of our direct mail work:

Lutheran Charity's New Appeal Raises Average Gift by $25 - PART ONE: Lutheran Social Services

Testing Takes Guts ... but it Pays Off - PART TWO: Lutheran Social Services

Microsoft Business Solutions Samples Portfolio

Simple Self-mailer Outperforms 5-piece Mailer: BlueCross & BlueShield United of Wisconsin

Mailer Wins 84% of Audience in just One Stroke: Whitewater Acquatic Center

Direct Mail to Direct Online Traffic:
HM Graphics Inc.

When is a FREE Offer a Bad Offer?
Energy Discoveries

8 Ways to Improve Your Direct Mail:
by Grant A. Johnson

T-E-S-T is a Four-lettered Word:
by Grant A. Johnson