| Upcoming Speaking
Engagments |
Date |
Location |
DMA Virtual Seminars
Topic: Talk to Me: Being Smart About Personalization
Speaker: Grant A. Johnson
http://www.the-dma.org/seminars/personalization/ index.shtml
|
July 17, 2008
Noon to 1:00 p.m. |
Online |
Association of Fundraising Professionals
Topic: Results-driven Marketing: Integrating Measurability into your Campaigns
Speaker: Denise B. Hearden
REGISTRATION INFO
|
July 17, 2008
8:30 a.m. to Noon |
Italian Community Center,
Milwaukee, WI |
Houston Direct Marketing Association DM Day
Topic: Fortuitous Mistakes: How controlled failure leads to break through results.
Speaker: Grant A. Johnson
|
January 29, 2009
|
University of Houston Hilton Hotel
Houston, TX |
| To
view a PPT (PowerPoint) file below, click on link
and wait several seconds. |
| Recent
Engagements |
Location |
2008 NEDMA
Annual Conference
Topic: Making Microsites the Hub of Your Multi-channel
Marketing
Speaker: Grant A. Johnson
VIEW
THIS PRESENTATION |
Bentley College
Waltham, MA |
The Credit Union Journal
Topic: What Works and What Doesn't in Marketing Today
Speaker: Grant A. Johnson
VIEW
THIS PRESENTATION |
Orlando, FL |
Independent
Business Association of Wisconsin
Topic: Multi-channel Marketing
Speaker: Grant A. Johnson
VIEW
THIS PRESENTATION |
The
Wisconsin Club
Milwaukee, WI |
|
Kansas
City Direct Marketing Association
Topic: Fortuitous Marketing
Speaker: Grant A. Johnson
|
Kansas
City, KS |
NEDMA
2007 Annual Conference and Exposition
Topic: Why Killer Creative Rarely Works
Speaker: Grant A. Johnson
VIEW
THIS PRESENTATION |
Waltham,
MA |
CUSTOMER
SERVICE: Everyday in Every Way
Sponsored by Wisconsin Water Association
Topic: Telephone etiquette and creative ways to
communicate with your customers
Speaker: Rob Trecek |
Madison,
WI |
Upper
Iowa University
Topic: "You Can’t Teach a Kid to Ride
a Bike at a Seminar” My Life in Sales
Speaker: Rob Trecek, Director of Business Development |
Milwaukee,
WI |
Louisville
Direct Marketing Association
Topic: Why Killer Creative Rarely Works
Speaker: Grant A. Johnson
VIEW
THIS PRESENTATION |
Louisville,
KY |
DMA
2006 Conference & Exhibition
Topic: Add Relevancy & Accountability to Your
Marketing with Enterprise Automation
Co-Speakers: Grant A. Johnson and Brian Gramer (Vtrenz)
|
San Francisco, CA |
DMAD
October Luncheon
Topic: Why Killer Creative Rarely Works
Speaker: Grant A. Johnson
VIEW
THIS PRESENTATION |
Southfield,
MI |
WDMA
Annual Direct Marketing Day
Topic: How to become a measurable marketer
Speaker: Rob Trecek
VIEW
THIS PRESENTATION |
Milwaukee,
WI |
Data
University Webinar
Marketing
Trends Today
Topic: The shift in marketing practices today.
Speaker: Grant A. Johnson
VIEW
THIS PRESENTATION |
Online |
Great
Lakes DM Days '06
Creative
Educational Track - Session 2
Track #4: Why Killer Creative Rarely Works
Speaker: Grant A. Johnson
VIEW
THIS PRESENTATION |
University
of Akron
Akron, Ohio |
Chicago
DM Days & Expo '06
Educational Session: Non-profit Track
Topic: Discover Your Segments
Speaker: Grant A. Johnson |
Navy
Pier
Chicago, IL |
Greater
Milwaukee Graphic Arts Association
Topic: Marketing Your Company on the Web
Speaker: Grant A. Johnson
VIEW
THIS PRESENTATION |
Milwaukee,
WI |
Data
University
Topic: Measurment: The Distance Between Failure
and Success
Speaker: Grant A. Johnson
Read
about it! |
Online |
DIRECT
Magazine FREE Webinar
Topic: Direct Mail: The Workhorse of the 21st
Century
Read
about it.
Speaker: Grant A. Johnson |
Online |
Rocky
Mountain DM Days
Topic: What creative works/doesn't work
Speaker: Grant A. Johnson
VIEW
THIS PRESENTATION |
Denver,
CO |
Econoprint
Direct Mail Workshop
Topic: “Direct mail success: Getting a boost
on a budget.”
Speaker: Grant A. Johnson
VIEW
THE PRESENTATION |
Madison,
WI |
Wisconsin
Governor's Conference on Tourism
Topic: Customer Relationship Marketing
Speaker: Grant A. Johnson
VIEW
THE PRESENTATION |
Madison,
WI |
Business
Marketing Association
Topic: Panel Discussion
Speaker: Grant A. Johnson |
Milwaukee,
WI |
MMAC
(Metro Milwaukee Association of Commerce)
Topic: Emerging Entreprenuers Panel Discussion
Speaker: Grant A. Johnson |
Milwaukee,
WI |
American
Marketing Association
Topic: Fortuitous Marketing Mistakes
Speaker: Grant A. Johnson
VIEW
THE PRESENTATION |
Madison,
WI |
New
England DMA
Topic: Emerging Technologies
Speaker: Grant A. Johnson
VIEW
THE PRESENTATION |
Boston,
MA |
American
Marketing Association
Topic: Brand Marketing (Direct Branding)
Speaker: Grant A. Johnson
VIEW
THE PRESENTATION |
Milwaukee,
WI |
Concordia
University
Topic: "Emerging Media"
Speaker: Grant A. Johnson |
Milwaukee,
WI |
Mid-America
DM Association
Topic: "Fortuitous Mistakes"
Speaker: Grant A. Johnson
VIEW
THE PRESENTATION |
Omaha,
NE |
CADM Annual Conference
Topic: "Microsites…Maximizing the
Punch of These Little
E-Marketing Powerhouses"
Speaker: Grant A. Johnson
VIEW
THE PRESENTATION |
Chicago,
IL |
Greater
Madison Area Postal Customer Council Annual Meeting
Topic: "Direct Mail DOs and DON'Ts"
Speaker: Grant A. Johnson |
Madison,
WI |
Waukesha
Sales Club
Topic: "The Power of You: How to differentiate
yourself and earn more business."
Speaker: Grant A. Johnson
VIEW
THE PRESENTATION |
Waukesha,
WI |
Association
of Fundraising Professionals -- Milwaukee Chapter
Topic: "How to unlock the power of emotion
in your next direct mail promotion."
Speaker: Grant A. Johnson |
Milwaukee,
WI |
WDMA
Basics Course
Speaker: Grant A. Johnson |
Madison
, WI |
United States Postal Service
Topic: "Direct Response Creative and Copy"
Speaker: Grant A. Johnson |
Wauwatosa,
WI |
Heritage
Printing
Topic: "Direct Marketing Workshop"
Speaker: Grant A. Johnson |
Milwaukee,
WI |
AMA/SME
Symposium
Topic: "How Direct Marketing can improve
your ROI"
Speaker: Grant A. Johnson |
Madison,
WI |
WDMA
Basics Course
Speaker: Rob Trecek, Johnson Direct |
Oshkosh,
WI |
MAF
Media Smackdown
Madison Advertising
Federation hosts a debate between major media experts.
Grant A. Johnson will promote and defend direct
marketing/mail. |
Madison,
WI |
The
WDMA Production Showcase -
Morning Session
Topic: "Direct Marketing Basics and Beyond |
Brookfield,
WI |
Arizona
Direct Marketing Association
Topic: "Direct Psychology 101" |
Phoenix,
AZ |
Greater
Madison Area and Milwaukee Postal Councils -
East Meets West II Mailing Expo
Topic: "Direct Mail Creative" |
Oconomowoc,
WI |
Indiana
Botanical Gardens
Private Company Consulting |
Hobart,
IN |
Microsoft
Private Corporate Training Program |
Fargo,
ND |
Wisconsin
Direct Marketing Association
Direct Marketing Basics Course |
Milwaukee,
WI |
Louisville
Direct Marketing Association
Topic: "Testing" |
Louisville,
KY |
Blackhawk
Technical College
Topic: "E-mail Marketing" |
Janesville,
WI |
Grant Johnson