| To
request a copy of a past presentation, email info@johnsondirect.com. |
| Recent
Engagements |
Location |
Houston
Direct Marketing Association DM Day
Topic: Fortuitous Mistakes: How controlled failure
leads to break through results.
Speaker: Grant A. Johnson
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THIS PRESENTATION
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|
University
of Houston Hilton Hotel
Houston, TX |
DMA
Virtual Seminars
Topic: Talk to Me: Being Smart About Personalization
Speaker: Grant A. Johnson
|
Online |
Association
of Fundraising Professionals
Topic: Results-driven Marketing: Integrating Measurability
into your Campaigns
Speaker: Rob Trecek
|
Italian
Community Center,
Milwaukee, WI |
2008
NEDMA Annual Conference
Topic: Making Microsites the Hub of Your Multi-channel
Marketing
Speaker: Grant A. Johnson
|
Bentley
College Waltham, MA |
The
Credit Union Journal
Topic: What Works and What Doesn't in Marketing
Today
Speaker: Grant A. Johnson
|
Orlando,
FL |
Independent
Business Association of Wisconsin
Topic: Multi-channel Marketing
Speaker: Grant A. Johnson
|
The
Wisconsin Club
Milwaukee, WI |
Kansas
City Direct Marketing Association
Topic: Fortuitous Marketing
Speaker: Grant A. Johnson
|
Kansas
City, KS |
NEDMA
2007 Annual Conference and Exposition
Topic: Why Killer Creative Rarely Works
Speaker: Grant A. Johnson
|
Waltham,
MA |
CUSTOMER
SERVICE: Everyday in Every Way
Sponsored by Wisconsin Water Association
Topic: Telephone etiquette and creative ways to
communicate with your customers
Speaker: Rob Trecek |
Madison,
WI |
Upper
Iowa University
Topic: "You Can’t Teach a Kid to Ride
a Bike at a Seminar” My Life in Sales
Speaker: Rob Trecek, Director of Business Development |
Milwaukee,
WI |
Louisville
Direct Marketing Association
Topic: Why Killer Creative Rarely Works
Speaker: Grant A. Johnson
|
Louisville,
KY |
DMA
2006 Conference & Exhibition
Topic: Add Relevancy & Accountability to Your
Marketing with Enterprise Automation
Co-Speakers: Grant A. Johnson and Brian Gramer (Vtrenz)
|
San Francisco, CA |
DMAD
October Luncheon
Topic: Why Killer Creative Rarely Works
Speaker: Grant A. Johnson
|
Southfield,
MI |
WDMA
Annual Direct Marketing Day
Topic: How to become a measurable marketer
Speaker: Rob Trecek
|
Milwaukee,
WI |
Data
University Webinar Marketing
Trends Today
Topic: The shift in marketing practices today.
Speaker: Grant A. Johnson
|
Online |
Great
Lakes DM Days '06 Creative
Educational Track - Session 2
Track #4: Why Killer Creative Rarely Works
Speaker: Grant A. Johnson
|
University
of Akron
Akron, Ohio |
Chicago
DM Days & Expo '06
Educational Session: Non-profit Track
Topic: Discover Your Segments
Speaker: Grant A. Johnson |
Navy
Pier
Chicago, IL |
Greater
Milwaukee Graphic Arts Association
Topic: Marketing Your Company on the Web
Speaker: Grant A. Johnson
|
Milwaukee,
WI |
Data
University
Topic: Measurment: The Distance Between Failure
and Success
Speaker: Grant A. Johnson
|
Online |
DIRECT
Magazine FREE Webinar
Topic: Direct Mail: The Workhorse of the 21st
Century
Speaker: Grant A. Johnson |
Online |
Rocky
Mountain DM Days
Topic: What creative works/doesn't work
Speaker: Grant A. Johnson
|
Denver,
CO |
Econoprint
Direct Mail Workshop
Topic: “Direct mail success: Getting a boost
on a budget.”
Speaker: Grant A. Johnson
|
Madison,
WI |
Wisconsin
Governor's Conference on Tourism
Topic: Customer Relationship Marketing
Speaker: Grant A. Johnson
|
Madison,
WI |
Business
Marketing Association
Topic: Panel Discussion
Speaker: Grant A. Johnson |
Milwaukee,
WI |
MMAC
(Metro Milwaukee Association of Commerce)
Topic: Emerging Entreprenuers Panel Discussion
Speaker: Grant A. Johnson |
Milwaukee,
WI |
American
Marketing Association
Topic: Fortuitous Marketing Mistakes
Speaker: Grant A. Johnson
|
Madison,
WI |
New
England DMA
Topic: Emerging Technologies
Speaker: Grant A. Johnson
|
Boston,
MA |
American
Marketing Association
Topic: Brand Marketing (Direct Branding)
Speaker: Grant A. Johnson
|
Milwaukee,
WI |
Concordia
University
Topic: "Emerging Media"
Speaker: Grant A. Johnson |
Milwaukee,
WI |
Mid-America
DM Association
Topic: "Fortuitous Mistakes"
Speaker: Grant A. Johnson
|
Omaha,
NE |
CADM
Annual Conference
Topic: "Microsites…Maximizing the
Punch of These Little
E-Marketing Powerhouses"
Speaker: Grant A. Johnson
|
Chicago,
IL |
Greater
Madison Area Postal Customer Council Annual Meeting
Topic: "Direct Mail DOs and DON'Ts"
Speaker: Grant A. Johnson |
Madison,
WI |
Waukesha
Sales Club
Topic: "The Power of You: How to differentiate
yourself and earn more business."
Speaker: Grant A. Johnson
|
Waukesha,
WI |
Association
of Fundraising Professionals -- Milwaukee Chapter
Topic: "How to unlock the power of emotion
in your next direct mail promotion."
Speaker: Grant A. Johnson |
Milwaukee,
WI |
WDMA
Basics Course
Speaker: Grant A. Johnson |
Madison,
WI |
United
States Postal Service
Topic: "Direct Response Creative and Copy"
Speaker: Grant A. Johnson |
Wauwatosa,
WI |
Heritage
Printing
Topic: "Direct Marketing Workshop"
Speaker: Grant A. Johnson |
Milwaukee,
WI |
AMA/SME
Symposium
Topic: "How Direct Marketing can improve
your ROI"
Speaker: Grant A. Johnson |
Madison,
WI |
WDMA
Basics Course
Speaker: Rob Trecek, Johnson Direct |
Oshkosh,
WI |
MAF
Media Smackdown Madison Advertising
Federation hosts a debate between major media experts.
Grant A. Johnson will promote and defend direct
marketing/mail. |
Madison,
WI |
The
WDMA Production Showcase
Morning Session
Topic: "Direct Marketing Basics and Beyond |
Brookfield,
WI |
Arizona Direct
Marketing Association
Topic: "Direct Psychology 101" |
Phoenix,
AZ |
Greater
Madison Area and Milwaukee Postal Councils
East Meets West II Mailing Expo
Topic: "Direct Mail Creative" |
Oconomowoc,
WI |
Indiana Botanical
Gardens
Private Company Consulting |
Hobart,
IN |
Microsoft
Private Corporate Training Program |
Fargo,
ND |
Wisconsin Direct
Marketing Association
Direct Marketing Basics Course |
Milwaukee,
WI |
Louisville
Direct Marketing Association
Topic: "Testing" |
Louisville,
KY |
Blackhawk Technical
College
Topic: "E-mail Marketing" |
Janesville,
WI |