People always ask me: “what made you become a designer, Nick?” I have always been a designer, a creative person. But it was Carter Romo, a very good friend of mine from college and also a designer in Minneapolis, who introduced me to this road that I am on and have been on for over 14 years.
JD Expands Account Service Team
Johnson Direct (JD), a multichannel marketing agency, has added Ana Devcic to its account service team. Ana’s healthcare marketing background is expected to make a positive impact on JD’s growing client roster within the health insurance, healthcare and medical equipment manufacturing markets.
Meet Ana
10 Keys to Measurable Marketing Copy Success
Ever wonder just how long your copy sentences or paragraphs should be? Have you asked yourself how many bullet points is too many or if your DM letter really needs that P.S.?
Writing copy from scratch or rewriting copy to make it fresh is challenging. Instilling relevancy in your words, emulating the right tone for your brand and spurring action among your readers are obstacles your copy must overcome to be effective.
The above questions are just a few of the common ones we hear from clients, among others. Grant Johnson answers them all in 10 Keys to Measurable Marketing Copy Success, published recently by iMEDIA Connection.
Give Your Public Relations (PR) an Electronic Facelift
Twenty years ago, public relations – to most people – meant the spreading and sharing of information and news to the general public. If a company wanted to announce a merger to their stakeholders, they would write a press release and then begin the process of submitting to print publications and news outlets for distribution, most often via snail mail. This process would often take days at a time.
Fast forward to today and the core function and purpose of PR has not changed much – it still entails spreading information to maintain a relationship with the general public. However, the tactics of HOW that information is shared have changed dramatically. You could say that PR has gotten an “e-facelift” for a digital era.
Have your PR efforts been renovated for today’s digital world? If you’re not sure, read on…
There are 2 things we can guarantee when you join the JD team…
If you’re in the web design and development field, you’ll want to discover what they are.
You just might be the perfect fit!